A Break Free Academy class raising their fists in an event hall

Break Free Academy, running since 2012

Walk in with a laptop. Walk out with a lead generating system that runs without you.

Two days. In person. No homework, no "I'll set it up later."

You leave with a working funnel that sells your offer, and an AI bot that's already reaching out to the 100 best customers in your market and following up with them every week.

Save my seat, $2,997

Next class: January 21–22, 2027. See all six 2027 dates

Be honest

You already know you need a system. It's just never getting built.

You've watched the videos. You've got a notebook full of funnel ideas and a list of people you keep meaning to follow up with.

But every week the business eats your time. A customer calls, then a deal goes sideways. The system gets pushed to next week again.

Meanwhile you and your team close everything you get in front of. There just aren't enough people to get in front of.

The problem isn't knowing what to do. It's getting it done.

That's why Break Free Academy isn't a seminar. You don't sit in a chair taking notes for two days and fly home with a to-do list. You build it, in the room, with me looking over your shoulder.

When you leave, it's done. And it's already working.

The finished product

You don't leave with notes. You leave with a machine.

By the end of Day 2, these are built, turned on, and running:

  • A funnel with your offer on it

    Built with AI during the event, ready to catch the traffic from your social media.

  • An AI bot doing your outreach

    It has already found the 100 best customers in your market and started reaching out to them.

  • Weekly follow-up on autopilot

    The bot keeps following up with your Dream 100 every week until they become clients, whether you had time that day or not.

  • Your full blueprint

    Your offer, your perfect client profile, your video scripts, and a stack of pre-written posts ready to go.

Most people leave events fired up and do nothing with it. You leave with the work already done.

The two days

Day 1

Build the blueprint.

Everything your system needs to run gets decided and written on Day 1. By dinner, you'll have:

  1. Your perfect client. Exactly who you sell to best, so the AI knows who to go find.
  2. Your offer. The thing your perfect client can't say no to, written so it sells itself on a page.
  3. Your Dream 100. The 100 prospects and referral partners in your market who are worth the most to you.
  4. Your reach out. The first messages your bot will send, written in your voice.
  5. Your video scripts. Short scripts you can record on your phone without a production crew.
  6. Your pre-written posts. A stack of posts ready to publish, so your social media works while you sell.

You don't need to show up with any of this figured out. That's what Day 1 is for.

Day 2

Turn it on.

Day 2 is where the blueprint stops being paper and starts making you money. We plug everything you built into AI, together, in the room.

  1. AI finds your 100 best customers. Using your perfect client profile, it builds your real Dream 100 list for your market.
  2. AI starts the outreach. Your bot sends your reach out messages to all 100.
  3. AI handles the follow-up. The weekly follow-up gets set, so every one of them keeps hearing from you until they buy or start sending you deals.
  4. AI builds your funnel. A page with your offer on it, built during the session, ready for the traffic your posts and videos drive from social media.

You walk out the door with the funnel live and the bot already working.

Since 2012, the room looks like this.

Owners, closers, and sales teams from all over the country, in the room and building. These are past Break Free Academy classes.

A large Break Free Academy class posing in a glass-roofed atrium
Break Free Academy class in front of event banners and windows
Break Free Academy attendees in a classroom with laptops and notebooks
Break Free Academy class under a chandelier
Break Free Academy class in a hotel lobby
Break Free Academy class in grey event shirts
Break Free Academy class on a rooftop
Break Free Academy class on a patio
Break Free Academy class in a hotel hallway
One of the early Break Free Academy classes outside

Your instructor

Ryan Stewman. The guy who's been getting leads since 2007.

Most people know me as the Hardcore Closer. But before I ever taught anybody to close, I learned how to get leads. That one skill built every company I own.

Here's what it's produced, straight from my dashboards on October 7, 2026:

  • Phonesites, for 16,282 users across 173,565 websites3,662,327
  • Apex126,403
  • Closer Capital, in three years9,271
  • SignedSeal, and counting4,882
  • Leads across four companies3,802,883

At Break Free Academy, I build your system the same way I build mine.

"I've never seen anyone build something as big as Ryan has built Apex without running paid traffic. Stewman literally defies everything I've ever taught him about ads."

Frank Kern

"I've been around this industry for a long time and I'm telling you, straight up, Ryan Stewman is the real deal. This guy is who he says he is and you're fortunate to be a part of his network."

Ed Mylett

Straight talk

Break Free Academy is for people who are done waiting.

This is for you if

  • You own a business, you can close, and you need more people to close
  • You've got a sales team that can close but needs a steady flow of leads
  • You've been meaning to build a funnel and a follow-up system for months and it never gets done
  • You'd rather pay to have it built in two days than spend six months figuring it out alone

This is not for you if

  • You want to sit in the back and take notes (you'll be working the whole time)
  • You don't have a business yet
  • You want it built for you while you're somewhere else
  • You can't close, and you're hoping leads will fix that (they won't)

2027 schedule

Six classes in 2027. Pick yours.

Every class runs Thursday and Friday. You pick your date when you check out. Seats are limited to the size of the room, so each date closes when it fills.

  1. January

    21–22

    Thursday and Friday, 2027
    Apex HQ, Plano, Texas
    Start times: To be announced

  2. April

    22–23

    Thursday and Friday, 2027
    Apex HQ, Plano, Texas
    Start times: To be announced

  3. June

    17–18

    Thursday and Friday, 2027
    Apex HQ, Plano, Texas
    Start times: To be announced

  4. July

    22–23

    Thursday and Friday, 2027
    Apex HQ, Plano, Texas
    Start times: To be announced

  5. September

    23–24

    Thursday and Friday, 2027
    Apex HQ, Plano, Texas
    Start times: To be announced

  6. November

    11–12

    Thursday and Friday, 2027
    Apex HQ, Plano, Texas
    Start times: To be announced

Save my seat, $2,997Pick your date at checkout.

The details

Two days in one room for $2,997.

Think about what an agency charges to build a funnel and run your outreach. Then think about what it costs every month you go without one. Break Free Academy gets it built in two days, and you own it when you leave.

When
Pick from 6 dates in 2027
Where
Plano, Texas
Times
Start times to be announced
Bring
Your laptop and your phone
Price
$2,997
Save my seat

You choose your date at checkout. Seats are limited to the size of the room.

Questions

Before you book.

I'm not a tech person. Can I keep up?

Yes. We build it together, step by step, in the room. If you can use a laptop and copy and paste, you can do this.

What if I don't have my offer figured out yet?

That's what Day 1 is for. You'll build your offer and your perfect client profile before we touch any AI.

What do I actually leave with?

A live funnel with your offer on it, an AI bot reaching out to your Dream 100, weekly follow-up running on autopilot, plus your scripts and pre-written posts.

What should I bring?

Your laptop and your phone.

How is this different from Apex?

Apex is the membership where you learn the system on your own time. Break Free Academy is two days in person where we build your system with you and you leave with it running.

Do I need an ad budget?

No. Your funnel is built to catch the traffic from your own social media posts and videos.

Next month, you'll either have a system or another month of meaning to build one.

You can close. Your team can close. You've proven that a thousand times.

Give me two days and I'll make sure you always have somebody to close.

Save my seat, $2,997

See you in the room,

Ryan Stewman The Hardcore Closer

P.S. Here's the short version. Two days in person at Break Free Academy. Bring a laptop. Day 1 we build your blueprint. Day 2 AI finds your 100 best customers, starts the outreach and weekly follow-up, and builds your funnel. You leave with it running. $2,997, six dates in 2027, and seats are limited to the room.

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Earnings Disclaimer: Results shown are not typical and are not a guarantee of your results. Your success depends on your own effort, experience and market conditions. Apex makes no guarantee of income.